Our Story
There are places where the way it once was – still is.
In 1985, we started something great – right in the heart of South Dakota when we hand selected our first perfect potato. Before we knew it, we were off making chips from our very own homegrown potatoes. But, we didn’t just send off the potatoes to some unknown manufacturer, we cooked each batch, one at a time and seasoned each chip by hand – just like the good ‘ol days.
Over the years, we’ve rolled up our sleeves and mindfully perfected our chips by adding bold flavors such as Mesquite Bar-B-Que and Jalapeno. What can we say, those flavors must have gotten to our heads. So, we decided to expand our line to include flavorful jumbo sunflower seeds, kernels and pretzels – using only the finest ingredients and without the shortcuts.
Decades later, we haven’t forgotten where we have come from. A place where knowing how your food is grown still means something and harvesting with heart yields more than product. There are still plenty of open spaces, fresh air and dirt roads that have yet to be refined – and we plan on doing our part to keep it that way. We still rise and rest by the sun and believe in taking time to do things the right way – by hand, resulting in an experience you can taste and feel. Around here, it’s still about common sense, shaking hands and making time for things that matter – the way it once was.